Publicis has nabbed LinkedIn's global media business, worth an estimated $250m, in a closed review against Dentsu. Both ...

Accenture Song is shuffling the deckchairs again, bringing Accenture Song, the agency (formerly Karmarama), under Droga5 in ...

The Mumbrella360 session catalogue continues to grow, with new sessions confirmed for the agenda. Topics include unlocking ...

Media agencies have eclipsed creative functions in advertising, prioritising data-driven strategies over storytelling, ...

LinkedIn has quietly consolidated the bulk of its global media business with Publicis Media, Ad Age has learned. Ewan Larkin ...

WPP (WPP) announced on Monday that it has been selected by Heineken (HEINY) as its global shopper marketing and commerce partner for the ...

This UK share has suffered a massive fall from grace but Harvey Jones says brave contrarians might consider adding it to ...

WPP has won Heineken’s global shopper marketing and commerce work for its brand portfolio, including Heineken, Heineken 0.0, ...

A partnership focused on areas like in-bar, retail and sponsorship activities will lean on the artificial ...

Heineken has selected WPP as its global marketing and commerce partner, as it looks to leverage AI to enhance its retail ...

Floorplans seen by The Drum suggest some staff will have to work on couches, in “pantries,” and from the office canteen. They ...

The advertising giant has replaced all references to 'diversity, equity and inclusion' with 'people and culture' in the ...