Artificial Intelligence - Business professionals say the top generative AI-related risks that they're trying to mitigate at ...

Influencers: brands want them, and bloggers and others want to be them. But who are they? What do they do? How do they make money? And what makes someone a social media influencer? An infographic ...

People experience the world using four principal psychological functions—sensation, intuition, feeling, and thinking—according to Swiss psychiatrist Carl Gustav Jung, the founder of analytic ...

In the past two years, email marketing has skyrocketed. Opens, clicks, and conversions are up, while unsubscribes are down 50%, according to Oracle. If you have an email list, that's great news. The ...

Some say good presenters can visualize the audience naked, but I say great speakers strip for their audiences. Great speakers and presenters are not afraid to bare their souls. They strip away all ...

Since our founding in 2000, we've produced tens of thousands of marketing resources. (So many that even our editors have a hard time keeping up!) That's why we've set up our resource page so you can ...

Some 40% of small businesses in the United States are using AI tools in 2024, up from 23% in 2023, according to recent research from the US Chamber of Commerce. The report was based on data from a ...

Consumers say the main reasons they follow brands on social media are to learn about products/services and to be entertained, according to recent research from Sprout Social. The report was based on ...

Understanding customer behavior is key to creating marketing campaigns that generate high response and revenue. One of the best ways to understand customer behavior is to study customer migration ...

ChatGPT is the most popular generative AI mobile app as well as the most popular generative AI Web product, according to recent research from Andreessen Horowitz. To compile their rankings of the top ...

Which types of Web content get shared most on social media? Do format, length, and domain authority correlate to more shares? To find out, Growista used the BuzzSumo platform to analyze 50,000 content ...

AI use is skyrocketing, and new tools are entering the scene every day. No wonder that many leaders are concerned about the ethical implications of AI in marketing. Let's kick things off by talking ...