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The lion’s share of the growth gap between us and our leading peers is attributable to the gap in performance of our media ...
WPP will shortly retire the GroupM brand, renaming its ad-buying arm WPP Media. This tracks with moves at Publicis and ...
In its fifth year, the PHM HealthFront continues to serve as a major industry draw for compelling programming and celebrity ...
Yet another big change is coming at WPP - inevitable given its slow or no-growth and becalmed share price - with GroupM, its ...
L'Oréal Paris, Garnier and Mama Sita deliver the most creatively effective advertising in APAC ...
OMD holds strong in second position while Publicis' Starcom climbs the highest after retaining Dabur's media mandate.
Suzanne Vranica covers the advertising and marketing industries and is part of The Wall Street Journal’s media & marketing bureau in New York. During her long tenure on the beat, she’s covered the ...
I am a creature of habit, unwavering in my daily routines. One such routine is my 10am ritual of enjoying a refreshing Coke Zero, ideally served in a glass with ice. If I'm on the go, I can make ...
and Publicis. Along the way, he helped create campaigns for a diverse range of global brands - Coca-Cola, Unilever, MasterCard, Airtel, Nestlé, Vodafone, and SBI, to name a few. Speaking about ...
By comparison, French rival Publicis Groupe, which owns Saatchi ... new business from the likes of Subway, Santander, and Coca-Cola. Among WPP's recent client wins have been L'Oreal, Levi ...
Now, a street food vendor in Kolkata has taken fusion to the next level with his latest invention: Coke Scrambled Eggs. In a video shared by a food content creator, the vendor is seen pouring a can of ...
PepsiCo, which produces Pepsi, Doritos, Cheetos and other popular snacks, sources almost all of its U.S. soda concentrate from Ireland — unlike its competitor Coca-Cola. Now, thanks to Trump’s ...
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