Word got out today that the No. 1 circuit, AMC Theatres, was going to start running more advertising during their pre-shows ...

Bloomberg reported that AMC Entertainment Holdings Inc. (NYSE:AMC) reversed its stance on pre-movie commercials and reached ...

The pre-show will go on and on as the exhibition giant will introduce a “platinum spot” advertising window on July 1 ...

AMC Entertainment Holdings Inc. has agreed to run more advertising in its theaters, ending its yearslong opposition to ...

AMC Entertainment (NYSE:AMC) will play even more commercials in its theaters before the start of each movie, according to a ...

AMC Entertainment Holdings Inc. has agreed to run more advertising in its theatres, ending its years-long opposition to ...

In-cinema advertising company National CineMedia says renewed moviegoer traffic put it “back in business.” But it wasn’t waiting idly – NCM rolled out new technology rife with first-party data that ...

The in-theater advertising company last made a dividend payment to shareholders in September 2022 National CineMedia Inc. entered bankruptcy just under two years ago, as the in-theater advertising ...

June 27 (Reuters) - National CineMedia LLC said on Tuesday it would emerge from Chapter 11 on or around August or September as its reorganization plan has been confirmed by the U.S. Bankruptcy ...

By Georg Szalai Global Business Editor Movie theater advertising giant National CineMedia has filed for Chapter 11 bankruptcy protection and struck a debt restructuring deal with lenders to ...

National CineMedia Inc., the largest movie-theater advertising business in North America, is negotiating to hand control to senior lenders as part of a planned bankruptcy filing, people familiar ...

National CineMedia Inc. entered bankruptcy just under two years ago, as the in-theater advertising company wrestled with the impact of the COVID-19 pandemic. On Thursday, the company — which ...