Lyft designed a senior-friendly app with larger fonts and simplified features—but why are these usability improvements locked ...

Noting that older riders comprise just 5.4 percent of its total customer base, Lyft says it hopes to make its app-based ...

Lyft is launching a new app experience for older riders, intended to support senior independence. Called Lyft Silver, the new ...

Lyft Silver is a new service that simplifies the app, brings live human support, and sets a comfort baseline for all the ...

Lyft stock rises on $1.45B revenue, $750M buyback plan. Needham reiterates hold, Goldman Sachs upgrades to buy with PT of $20 ...

Lyft is rolling out a new service called Lyft Silver that's specifically designed to give aging and elderly people a way to ...

Rideshare companies are making their services easier for older adults to access. Lyft Silver is a new account type that, like ...

Lyft shares are trading higher Friday after the company reported better-than-expected first-quarter earnings on Thursday ...

His personal experience—coupled with the demographic shift where 80 million people are expected to be 65 and older by ...

As we age, maintaining independence can become more difficult—especially for older adults without access to a car or those ...

For the first quarter ended March 31, Lyft reported adjusted earnings per share of 24 cents, up from seven cents per share in ...

The simplified app layout is designed to lower barriers for people who aren't super tech savvy. It comes the same day as a ...