(Reuters) -Meta Platforms aims to allow brands to fully create and target advertisements with its artificial intelligence ...

WPP will rename its influential GroupM media buying operation, calling it WPP Media and focusing more intently on A.I. and ...

The rebranding, first reported last month, is expected to impact about 40% to 45% of the media ...

Nicolas Bidon, Global Chief Executive Officer of GroupM Nexus, WPP Media's performance marketing arm, has decided to move on.

Katie Grosvenor, who served as the Chief Marketing Officer (CMO) for GroupM UK, has decided to move on. She was with the ...

B&T is somewhat disappointed WPP Media didn't go down the Jaguar rebrand path after all of the kerfuffle about 'speculation'.

Paramount's board is wary of approving a settlement that could be seen as a bribe while awaiting FCC clearance.

As India evolves from a sports-watching to a sports-playing nation, GroupM's MD of content, entertainment & sports suggests ...

It's more of the same for the WPP Media bosses they told B&T exclusively - music to the ears of our trophy printer.

WPP, the global marketing and communication giant has launched an AI-driven media company, WPP Media as part of strategic ...

Mindshare, Wavemaker and EssenceMediacom will continue to provide clients with dedicated teams as brands within WPP Media.

GroupM is gone. In its place rises WPP Media, a name that screams reinvention. This isn’t just a fresh coat of paint—it’s a ...