007: First Light devs chose an origin story in part because it allowed for a "more relatable" Bond for the potentially "younger audience" than might turn out for the films.

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access information on a device and to provide personalised ads and content, ad and content measurement, audience insights and product development. List of Partners (vendors)

As part of Sony's State of Play event, Hitman developer IO Interactive revealed the first trailer for its James Bond game, 007 First Light. The game is coming to PS5 in 2026. It's the franchise's first-ever origin story, focusing on his early days before he became the iconic super-spy every knows today.