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In 2023, Adidas had made €750 million in revenue from its "Yeezy" inventory alone, generating an operating profit of €300 million. In 2024, the process of liquidating remaining "Yeezy" stock ...
Adidas attributed the dip to a Yeezy-related decline. The brand terminated its lucrative partnership with Ye, formerly Kanye ...
In 2023, Yeezy profits were around €300 million ($321 million). Adidas CEO Bjorn Gulden told reporters the company earmarked €260 million ($278 million) for charitable causes from Yeezy sales.
JTA — Adidas announced Wednesday that it had sold the last of its Yeezy sneakers, the lucrative footwear line created with rapper and designer Ye. The German sportswear giant framed the ...
(Bloomberg) -- Adidas AG fell after the German sportswear brand said earnings will grow slower this year than investors expected, even as it builds momentum with its retro footwear. The company ...
Net profit turned to a surplus of 34.3 billion won. Graphic=Jeong Seo-hee Hwaseung Enterprise, which has Adidas as a client, received evaluations for its unusual growth thanks to Adidas' revival.
Puma SE Chief Executive Officer Arne Freundt will step down after just two years in the top job as the German sports company struggles to reconnect with consumers and create another era of profitable ...