The virtual system, developed by Sony’s Hawk-Eye, will determine the line of scrimmage and can be used to overturn a referee’s spot. Hawk-Eye's technology is already used in other professional ...

Sony's Hawk-Eye technology will be used by the National Football League as the primary method for measuring the line to gain, beginning with the 2025 season. Sony's Hawk-Eye virtual measurement ...

The NFL will use Sony's Hawk-Eye technology to measure first downs starting in the 2025 season, replacing the traditional chain crew system. Six 8K cameras will track ball movement for more ...

That is changing in 2025. NFL Network's Tom Pelissero reported Tuesday that the league is adopting Sony's Hawk-Eye Innovations technology to measure the line to gain in games starting this year.

The NFL and Sony’s Hawk-Eye announced a partnership Tuesday to bring a virtual measuring system to NFL games beginning in the 2025 season. The system will replace the chain gang as the league ...

Sony's Hawk-Eye system will be installed in all 30 NFL stadiums. And the NFL says it'll save time over the traditional chain measurements, though they do say that the chain crew will stay on the ...

At the NFL's spring owners meeting on Tuesday, the league announced Sony's "Hawk-Eye" virtual measurement system will be the primary method of measuring the distance between the spot of the ball ...

Previously, she was a writer and editor at MUO. Starting with this year’s football season, the NFL will use Sony’s Hawk-Eye cameras to measure the line to gain — a process the chain crew has ...

NEW YORK and PALM BEACH, Fla., April 1, 2025 /PRNewswire/ -- Sony's Hawk-Eye technology will be used by the National Football League as the primary method for measuring the line to gain ...

The official use of Sony's Hawk-Eye virtual measurement system, consisting of six 8K cameras for optical tracking of the ball's position, was announced at the annual league meeting in Palm Beach ...