Kanye West, now legally known as Ye, has once again used his unconventional marketing tactics to introduce new products.

The offensive series of posts in which West praised Hitler and proclaimed himself a Nazi was capped by the rapper uploading ...

Kanye West appeared in a dentist's chair during a locally-aired commercial for his brand Yeezy during the 2025 Super Bowl.

Kanye West shocked Super Bowl viewers Sunday night with a bizarre Yeezy commercial that showed him reclining in a dentist’s ...

The company cut ties with West in October 2022 after the rapper made antisemitic comments and engaged in bizarre behavior, slashing his net worth and ending his billionaire status.

(JTA) – The sportswear giant Adidas has decided to sell off its remaining inventory of sneakers from Kanye West’s Yeezy brand and donate the proceeds to charity. The decision comes roughly ...

Russian fashion designer Gosha Rubchinskiy has ended his partnership with American rapper Ye (better known as Kanye West), he ...

While adidas considered writing off roughly $320 million worth of unsold Yeezy shoes after cutting ties with Kanye West following the antisemitism scandal, it ultimately decided not to.

While details about the Yeezy SLPR are limited, the shoe features a low-cut design with a full-length rippled traction sole, promising comfort and durability. Available in sizes ranging from 2 to ...

After the couple caused a scene at the musical awards show, West surprise dropped his new album, “Bully,” and released ...

Despite an early look at the Yeezy BL-01 being shared today by Ye himself, release details for the sneaker have yet to be announced by the rapper. Check back soon for official updates. Britney ...

While the Super Bowl was filled with its usual slew of star-studded commercials, one stood out as the most confounding of the evening. Rapper Kanye West, who has spent the last we ...