David Fincher has directed a new Xbox ad called 'Wake Up,' illustrating how gamers can metaphorically leave the rat race with Xbox.

Xbox put out a new ad for its broader ecosystem, and the company enlisted directors David Fincher and Romain Chassaing to create it. It's about Xboxes, escaping the mundanity of a humdrum life, and ...

The brand trailer, titled Wake Up, isn't focused on a specific Xbox product, but it's certainly garnered plenty of attention ...

Co-directed by acclaimed filmmakers David Fincher and Romain Chassaing, the film will run across various global markets.