Advert games have been around since forever, in this list we will take a look at some of the viral marketing games that got a ...

In a day when everything and everyone wants to go viral, the public relations industry is tasked with trying to discover what makes something go viral, and if there is a winning formula ...

The promotional site commits to its local news-style pretense, saying that these eerie simultaneous disappearances have “shaken the community to its core. It promises that an investigation is ...

The studio got into the viral marketing game in a way that was incredibly clever and elaborate at the time, but the strategy would be a non-starter if the film were coming out today. Dawn of the ...

Last week, I defined viral marketing and suggested why you should consider using it. And in next week's final installment, I offer a list of 13 best practices for successful viral email marketing.