FOX 4 News Dallas-Fort Worth on MSN4h
PepsiCo buys viral 'healthier' soda brand Poppi in nearly $2 billion deal
The BriefPepsiCo is acquiring Poppi, a North Texas-founded prebiotic soda brand, in a nearly $2 billion deal.Poppi—known for ...
Entrepreneur6y
Viral Marketing
In a day when everything and everyone wants to go viral, the public relations industry is tasked with trying to discover what makes something go viral, and if there is a winning formula ...
12 tips for Gen Z marketing—establish your lore, make viral moments replicable and go offline
One TikTok brand account that has done a good job of marketing to Gen Z by generating influencer-like content and giving an ...
Marketing1y
What’s the difference between viral and referral marketing?
Answer: Referral marketing is the art of getting people, who may not even be your customers, to refer your product or service to other people, typically their friends or acquaintances. Viral marketing ...
Business Insider9y
Burger King's viral marketing strategy
An curved arrow pointing right. Burger King devised a brilliant marketing strategy — putting their mascot next to celebrities at highly publicized events. The results — their mascot went viral.