“Micro-Influencer Marketing: The Impact of Teen Viewers’ Skepticism on Brand Attitudes and Purchase Intentions” was published ...

Three student teams recently took top honors during the first BYU Marketing Case Competition, sponsored by FamilySearch. Now, FamilySearch will incorporate ideas from the students’ campaigns into its ...

Fulfilling the obligations of this process was a cross-campus effort and our campus community did a stellar job. A special thank you to the community members who were able to come to campus and ...

Four faculty members from the University of Minnesota Crookston have been announced as recipients of the 2025 Award for Excellence in Academic Unit Service. Megan Bell, Ph.D., Ali Saeedi, Ph.D., Matt ...