With the rise of agentic AI across organizations, marketing leaders can begin planning for this future by identifying key ...

Our research team assigns Silver ratings to strategies that they have a high conviction will outperform the relevant index ... analytical support, and predictive tools. While no research is ...

WESTWOOD, Mass.-- ( BUSINESS WIRE )-- The Predictive Index (PI), the data-driven HR platform used to hire top performers, ...

Global talent optimization leader marks seven decades of innovation with record-breaking assessment completions and strategic product launches The Predictive Index (PI), the data-driven HR ...

For financial institutions, user experience and user interface design are key components of digital brand identity. In an ...

The true magic of updating a heritage brand lies in the tension of navigating the past, present, and future. Updating a heritage brand is one of the toughest challenges in branding. The industry is ...

Xbox boss Phil Spencer said its brand identity is "evolving" now keeping first-party games exclusive to its own platform is no longer "a path for [Xbox]". "There's no reason for me to put a ring ...

Ninety percent of Gen Zers believe a broad pop culture mainstream no longer exists. Almost half of Gen Z uses Generative AI ...

The move represents Google’s latest effort to standardize brand presentation across its advertising platforms while giving businesses more control over their digital identity. Key details ...