Since the early 2000s, businesses have followed the same digital advertising playbook: Placing their products in digital ...

At ADWEEK's Social Media Week 2025, Abigail Rickards, chief marketing officer at Empire State Realty Trust, and Tyler O'Day, ...

As social media marketing reaches its endgame, artists are searching for new ways to build their artist network and market ...

Having once been a “titan” of Twitter, KFC had to rethink its social strategy and embrace co-creation to reach Gen Z ...

Antoinette Lattouf issued a stirring call to the industry on stage at Cairns Crocodiles. We'd all do well to heed her words.

Gen Z is often criticized as unprofessional, but these workers say they’re bringing authenticity and transparency to the ...

University's PR team recognized for bold campaigns in print, digital and outdoor efforts by national marketing panel ...

Kevin O'Leary, investor on Shark Tank, recently emphasized the role of marketing and social media in separating a brand's identity from its founder.

If you have a way with words, there are many opportunities to make money writing. Start a blog or newsletter and monetize it ...

Sponsors including Samsung Galaxy, Under Armour and Wayfair delivered real value during the first year of the women’s 3-on-3 ...

JETOUR Auto Global hosted over 200 members of the motoring media and social media influencers, and dealer representatives ...

Syracuse, N.Y. – Upstate New York tourism officials are seeing signs that Canadians angered by President Donald Trump’s ...