Google extends the Dating Ads policy deadline to April 9, requiring certification for aggregators with restricted ad ...

The new Google Ads form tracking in Tag Manager enables codeless conversion event creation for advertisers with minimal technical setup.

Seer’s findings demonstrate how difficult it is to analyze and understand generative AI search engine results. Tracy McDonald ...

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For some employers, holding a Google Ads Search certification is more than a credential — it’s a requirement. Cassandra Gucwa, founder and CEO at digital marketing agency Menerva Digital ...

Winterthur, Zurich - Netpulse AG, an online marketing agency based in Zurich, has expanded its services to boost online ...

The former university president says he was not informed of a potential conflict prior to the start of contract negotiations.

including new controls over ad placement and enhanced creative tools, while setting a timeline to retire its Video Action Campaigns. These changes highlight Google’s push for advertisers to ...

In today competitive digital landscape businesses strive to maximize their ROI and outreach their target audience Performance Marketing emerges as the game-changer offering a data-driven approach That ...

Looking to take the next step in your search marketing career? Below, you will find the latest SEO, PPC, and digital marketing jobs at brands and agencies. We also include positions from previous ...

APEX Consulting's latest initiative provides agencies with a structured framework for client acquisition through paid ads.