“Add to this that three-fourths of shoppers are likely to visit a store as a result of an SMS promotion or other mobile alert, and it becomes even clearer that marketers cannot afford to forgo ...

Red Bull?s mobile strategy flies to new heights with an on-pack promotion that leverages SMS, QR codes and a mobile game to drive entries for a homemade flying machine competition. The limited edition ...

Olive Garden’s popular “Buy One, Take One” has returned in a new SMS-enabled promotion with Redbox, as the chain aggressively explores new ways of putting deals in front of as many eyes as ...

s site and on-package. The partners are running an under-the-cap SMS promotion along with the ?Summer?s Sweetest Moments? MMS sweepstakes. ?Coke has been doing this for years?you can go online to ...