HOW can bank marketing create an impact in Sustainable Development Goals (SDGs)? As the world moves toward sustainability, banks are in a unique position to create lasting impact—not just ...

Consumers are no longer passive participants in brand messaging. In fact, 71% of consumers expect personalized brand ...

Like money in a bank. But how much can we project from ... I think it is a redefinition of the category of advertising.” For many, the AI-connected media/advertising process can be identified ...

Private sector lender IndusInd Bank may tap Axis Bank deputy MD Rajiv Anand for the MD, CEO role at the lender, after former CEO Sumant Kathpalia resigned from his post taking moral responsibility ...

Public sector banks such as State Bank of India, Punjab National Bank (PNB) and Bank of Baroda on Friday assured their customers that all their alternate banking channels, including ATMs ...

Soumitra Sen, the current Head of Consumer Banking & Marketing at the bank, is a Columbia Business School alumnus. He began his career with Nestle for 5 years before shifting to retail banking.

In an era where data and technology are changing at an incredible pace, it’s easy to lose sight of the human element in marketing. Yet, as Jaywing’s latest guide, “More Than Marketing,” powerfully ...

A spokesperson from Hang Seng Bank told MARKETING-INTERACTIVE that the campaign targets Hong Kong’s working population, particularly the younger generation under the age group of 20 to 40.

The Federal Antimonopoly Service found Ozon Bank's advertising inappropriate and issued an order to stop the violation. The complaint against the credit institution was sent by the Bank of Russia.

We’ve got about six pallets,” said Regions Bank Marketing Executive Denny Moton. It is a lot. In fact, each pallet gets 40 boxes, and one box weighs 32 pounds. After just over three hours of packing ...

Federal Bank, a leading private sector Bank, launches its latest integrated marketing campaign titled, Savings Ki Vidya, to ...

Nestled in the 55+ community of The Woodlands of Urbana, the colonial-style home at 2704 Camomile Drive West, Urbana, is last week’s top house, Closing at $915,000, it listed at $924,000. This ...