e.l.f. Camo Liquid Blush has 12 shades, so there’s a dupe option for (almost) every Rare Beauty shade. Coming in at only $7 ...

Beauty edits can be great value to try new items or get ones you all ready love in a cheaper bundle - this one is fantastic ...

Rare Beauty, the cosmetics brand founded by actress, singer and activist Selena Gomez, recently announced their newest launch ...

The latest viral launches come from Rare Beauty, Kylie Cosmetics, Fenty Beauty, Patrick Ta, r.e.m. beauty, and Maybelline.

Selena Gomez’s beloved beauty brand, Rare Beauty has just launched its brand-new product, the highly anticipated Soft Pinch ...

Contouring can add sculpting and definition to your makeup look and it's a lot easier than you might think - but it can ...

Following on from last year’s “strawberry skin”, perfected by Hailey Bieber, food-inspired beauty trends continue – watch out ...

This week brings the launch of a limited-edition Satechi wallet, a fresh new Calpak suitcase, a foaming cleanser from Beekman ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

When achieving ‘no make-up’ skin, you want to opt for the lightest coverage possible. This means a sheer foundation or a ...