It also recommends that plant-based milk makers include a statement on their label clarifying the differences ... Read next BI Tech Memo An icon in the shape of an angle pointing down.

Many brands told Insider in 2020 that they opt to use the plant-based label instead of calling them "vegan" because they're trying to win over a wider swath of consumers. Even non-food products ...

They also offer a perfect synergy with the plant-based category, enabling manufacturers to deliver visually appealing products with clean and clear labels. By utilizing a variety of plant-based ...

But the war of words is far from over: French producers of plant-based products have opposed the new label restrictions, ostensibly meant to help clear up confusion for consumers, saying that ...

A national experiment comparing food labels found people were less likely to select products described as “vegan” and “plant-based” than those touting health and sustainability benefits ...