Nostalgia marketing strategically uses references to previous moments in time to activate people's fond memories of those ...

Small businesses need to feel like one big, bold idea, from their website to their packages. The Boxery’s printed mailers can be decked out with designs that scream the brand’s personality. A quirky ...

Related: The Mouth-Watering Omelets at this No-Frills Restaurant are Worth the Drive from Anywhere in West Virginia Related: ...

Mondelez International, a corporate giant behind the name-brand versions of many snacks, contends that Aldi is mimicking its ...

In a federal lawsuit filed Tuesday, Mondelez said Aldi’s packaging was "likely to deceive and confuse customers." ...

Mondelēz International, the maker of Oreos and other snacks, sued Aldi and alleges the supermarket 'blatantly copied' its ...

The maker of Oreos, Chips Ahoy and Wheat Thins is suing Aldi over the supermarket chain’s packaging, alleging it “blatantly ...

In that case, Aldi's packaging featured a cartoon owl and similar colors to the name-brand packaging. Earlier this year, a U.K. appeals court ruled in favor of Thatchers, a cider company ...