Coca-Cola's vitaminwater has taken a different approach with its rebrand. It's ditching the previous slightly pharmaceutical-looking identity in favour of bolder branding that aims to be fun rather ...

Allied planes in World War II were known for their distinctive black and white stripes on the top on bottom of them that ...

A retired NASA flight surgeon said he saw footage of a 20-foot-wide flying saucer emblazoned with the US Air Force logo performing ... was white, but there was a vertical black rectangle at ...

The color scheme of 'rock' black and 'mountain' blue remains, but now, the team can play with a mascot on the front of their jerseys. It's a pretty solid logo that won out in the end. 'Mammoth' is ...

It was pretty simple in comparison. The original logo featured a simple black-and-white design with block letters and serifs. Although it may seem unimpressive by today's standards, this design was ...

The Chicago White Sox have unveiled their brand ... to know with the Chicago Catch-Up newsletter. One is black with a “Winged Sock” logo and a red bill, while the other has the same logo ...

The Tomahawk Cross is similarly iconic in its secondary role. Both logos are laid atop a red, black and white color scheme, and yet, it is precisely their lack of red, black and white that allows ...

And most recently, a rebrand for Max has brought its logo and color scheme more in ... Discovery has traded the Max blue for the traditional HBO black and white monochrome. We remember when ...

Max is trading its bright blue branding and logo for a black-and-white color palette that evokes HBO’s classic branding. Max is trading its bright blue branding and logo for a black-and-white ...

It’s not HBO, it’s Max — but the new standalone logo for Warner Bros. Discovery‘s streamer now certainly looks like HBO’s at a glance. The Max streaming service has quietly launched a ...