Kentucky basketball isn’t just aiming to keep pace in the ever-evolving NIL era — it’s making a power move to stay ahead. In ...

Anyone paying attention to college basketball knows that recruiting has fundamentally changed. In today’s increasingly ...

Athletes in non-revenue sports experience a more laid-back version of NIL than football and basketball players.

Notre Dame’s student government has moved to create a department of student athlete relations, which will encourage connections between athletes and the broader campus community while also addressing ...

Between NIL, the transfer portal and other changes to come, the college sports landscape has become all the more tricky.

The Arkansas football team is serious about recouping NIL cash lost to transfer quarterback Madden Iamaleava. The university ...

The University of Kentucky's athletics committee approved the creation of a new board Thursday to help the school adapt to ...

The University of Arkansas NIL collective has retained Rogers-based attorney Tom Mars to collect damages from freshman ...

One perk of NIL deals is that more college athletes are staying in school instead of going professional immediately, ...

Kentucky’s athletic department already generates over $200 million in annual revenue, and this latest move positions the ...

The Pac-12 is working on two media rights agreements at the same time: One for the 2025 season and one for 2026 and beyond.

In a 293-108 vote, representatives of WIAA member schools approved an NIL provision at the organization’s annual meeting in ...