Corporate rebrands are notoriously fraught. Few companies dare to reverse their public course but Warner Bros. Discovery did exactly that. After consigning its streaming service HBO Max to the dustbin ...

Sky customers can now switch to a one-month rolling contract – with Netflix included – offering more flexibility than ever ...

Netflix will embrace AI-generated ads, whether we like it or not. The streaming service will roll out AI-generated ads in ...

But now, Netflix indicates it will use AI to create ads for viewers during their watching experience beginning in 2026. Amy ...

There’s even a way to get both Uber One and Disney+ free for one month. You can redeem a month’s free trial for Uber One and ...

Depending on what you call YouTube, Netflix is now the leading streamer, with hundreds of millions of customers and billions ...

US-based streaming giant Netflix on May 14 announced a major upgrade to the streamer's advertising technology, powered by ...

The killings of the entertainment executive and his wife in their wealthy Beverly Hills neighborhood were brutal. Their son ...

What makes a meme-marketing campaign successful and what the future might look like for brands trying to stay relevant online ...

The BBC has lost 30% of its income – or £1bn a year – in real terms since 2010, as the licence fee has become worth less. ITV ...

Eric Aronson is using some unorthodox marketing efforts for his art-heist movie 'Any Day Now.' See a pair of exclusive clips ...