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News

Critics deride Cracker Barrel’s new logo

USA Today · 1d
Cracker Barrel unveils new logo to mixed reactions
The nationwide restaurant and country store, known for its nostalgic charm, recently unveiled a simplified design that drops the image of a man sitting beside a wooden barrel. Some are not pleased.
CBS News on MSN · 1d
Cracker Barrel loses almost $100 million in value as stock plunges after new logo release
Cracker Barrel stock plunged almost 15% on Thursday after the company released a new logo that removes its long-time image of a man leaning against a barrel.
The Washington Post on MSN · 1d
Critics deride Cracker Barrel’s new logo as ‘sterile,’ ‘soulless’ and ‘woke’
The restaurant chain’s stock tumbled after it unveiled a new look that notably left off the man in overalls and wooden barrel in the old logo.
1d

Cracker Barrel shares plummet after pushback on new logo, brand refresh

Shares of Cracker Barrel Old Country Store plummeted roughly 10% on Thursday after the restaurant unveiled its new logo ...
20hon MSN

Cracker Barrel joins Bud Light, Target in branding backfires

Cracker Barrel joins Target, Bud Light and other companies facing public outcry over corporate decisions as its new logo ...
21hon MSN

Cracker Barrel's new look isn't everyone's cup of sweet tea

Cracker Barrel's new, simplified logo is drawing criticism from some customers. The chain unveiled a new logo on Tuesday.

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