In her expanded role, Sarah will lead the company’s strategic direction across two dynamic and fast-evolving markets ...

Sarah Maina becomes Regional Manager - Middle East & France at AppsFlyer to drive growth and cross-market synergy.

BATHINDA: As the climate warms, extreme weather events are becoming more frequent and severe across India. Indians have recently experienced extreme heat waves, floods, water shortages, and irregular ...

Creative IQ uses the power of AI to surface those insights in seconds, letting marketers build better assets—and better results—faster.” — Gadi Eliashiv, CEO and co-founder, Singular PALO ALTO, CA, ...

Orange 142 emphasizes best practices in user consent, data minimization, anonymization, and cross-device transparency to ...

We’re in an ultra-connected world where the first brand interaction might happen on a smartphone, the second on a laptop, and the third via connected TV (CTV), and one thing is clear: the future of ...

Globally, over 64% of ad-blocking activity now happens on mobile, further complicating attribution, especially for performance-focused advertisers. Yaron Tomchin, CEO of Mobupps, warns that ...

We appreciate your support and look forward to continuing to provide valuable insights for our audience. The Global Mobile Attribution Software Market is on a strong growth trajectory, expected to ...

To address these obstacles, Xsolla recently partnered with AppsFlyer, a mobile measurement, attribution and data analytics company, to develop no-code solutions for cross-platform measurement and ...

To address this, Samsung has partnered with AppsFlyer, a leading mobile attribution and marketing analytics company, to develop a sophisticated cloud-based attribution solution. This innovative ...

Need day 365 retention data? It’s all there. “We truly believe that the future of mobile and digital marketing is privacy-friendly.” Jesse Lempiäinen Accurate Attribution: Our SDK ensures accurate ...