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As Amazon prepares to roll out Alexa+, brands face an urgent need to adapt their digital strategy for voice-powered ... brand awareness and recall through marketing, PR, and social media.

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Product marketing continues to emerge as a critical function in many organizations ...

To have a robust email marketing strategy, you need to have in place the following components – topics, email templates, schedule, mail server, and email list management system. With topics, you may ...