Disconnected teams dilute marketing ROI. CMOs can unite digital, field and SDRs through IDG to build a high-impact, ...

The new features are designed to empower marketers to increase conversions, improve ROI, and target audiences more precisely by understanding the full customer journey.

Company websites remain the top digital channel for B2B marketers, with 81% rating their sites as effective in helping accomplish key marketing goals, according to a recent report from Regalix. Email ...

Search Engine Land Awards judges reveal what makes an application award-worthy Chat with SearchBot Please note that your ...

Amplitude, Inc. (Nasdaq: AMPL), the leading digital analytics platform, today launched new capabilities that bring marketing and product data together to help marketers optimize every dollar, channel, ...

Atlantic Records triumphed in the Artist Marketing Campaign category at the Music Week Awards in recognition of their hugely ...

The Record provides a quarterly analysis of audio listening behaviors across the total radio universe. The charts represent ...

Havas Play bridges the gap between marketing and gaming culture to create immersive experiences that resonate with consumer passions ...

As usual, Clive Palmer spent the most and got the least. The Labor Party went big on free-to-air TV and won on TikTok. A late surge couldn’t save the Coalition.

Small businesses say good-ol' word-of-mouth remains the most effective marketing strategy ... He has worked for Google/YouTube, the Travel Channel, and the New York Times.

WisdomAI, a new force in enterprise AI, has officially emerged from stealth with $23 million in funding, led by Coatue ...