Experience on both sides of the table has shown me what truly matters isn't long client lists or awards, but finding partners ...

The holiday shopping season is coming, and with it come some of the biggest opportunities to boost sales for ecommerce brands ...

The Newport Mansions has teamed with Nail Communications to launch a marketing campaign for The Elms that invites visitors to “Live the Drama” at the National Historic Landmark mansion. “Telling the ...

Boundary-breaking style meets athletic innovation in Zendaya's latest collaboration with Swiss athletic brand On. The ...

Generative AI (GenAI) is rapidly transforming B2B marketing with its ability to accelerate content creation with text- and ...

Coca-Cola classics in literature / Coca-Cola Coca-Cola’s latest campaign, ‘Classic,’ takes an unusually understated approach for a brand of its scale. Rather than chasing interactivity or AI ...

And while Trump may have cooled his annexation talk lately — likely because of how it was resurrecting the Liberal Party’s fortunes in the ongoing federal election campaign — we cannot ...

It's part of the marketing campaign that launched in March 2024 as PNC aims to connect the idea of being "brilliantly boring" to other facets of the bank and in culture, starting with its sports ...

Global carry essentials brand LOJEL has launched a new campaign to empower travellers to embrace their adventures, whether commuting through bustling city streets or embarking on long-distance travel.

Over 300 industry leaders, digital marketers, brand representatives, and agency professionals gathered to recognize groundbreaking campaigns and innovative use of technology in marketing. The coveted ...

Here are five real-world examples of impact-based marketing campaigns to show you what it looks like in action. Dove didn’t do anything flashy. They just showed real women being real ...

First launching in 2024 as an extension of The Iconic’s ‘Got You Looking’ masterbrand campaign, the treasure hunt scored an impressive 250 million product impressions – an average of 49 million daily ...