AI-powered ad testing—How Delta and other brands are determining the precise impact of their marketing
AI tools from Daivid, Alembic and Wpromote are helping brands reduce wasteful ad spend in the profligate age of generative AI ...
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SoundExchange Seeks To Audit A Flurry Of Radio Companies
The Copyright Royalty Judges sitting on the Copyright Royalty Board have announced that they've received a series of notices of intent from SoundExchange to audit seven radio station licensees ...
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New York Sales Tax: When a Responsible Person Acts Irresponsibly
Late last year, the Office of the State Comptroller (the “OSC”) estimated that sales and use tax receipts would increase by 2.3% in the SFY ...
Full Force Marketing Launches Nationwide Virtual Workshops to End 'Random Acts of Marketing' in 2025
Scottsdale, Arizona-- (Newsfile Corp. - February 17, 2025) - Full Force Marketing, a results-driven growth marketing agency, has unveiled a bold new initiative aimed at eliminating what they call ...
The Brand Auditors Expands Services with Transformation AI Marketing Consulting
The Brand Auditors is now helping clients future-proof their marketing strategies with innovative AI, driving revenue growth, enhancing ...