A digital marketing executive candidate shared his frustrating experience of being asked a complex question in a job interview for a ₹5 lakhs per annum salary role. Google Play has restricted ...

In other words, while traditional marketing tracks customer value primarily by capturing purchase activity, SMM can track customer value directly (through purchases) and indirectly (through ...

Jammu and Kashmir, which witnessed the massacre of 26 tourists in Pahalgam on Tuesday afternoon, has seen an increase in infiltration through the International Border, with 40-50 attempts being ...

The American Marketing Association defines marketing as “the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for ...

Easter Sunday is the time when Christians celebrate Jesus coming back to life. There are lots of things to remind us of this because it is spring and new life is all around us. Toby and his ...

Incorporate These Blindspots: Pre-Acquisition & The Post-Lead Journey Another substantial blind spot in SEO measurement occurs when companies focus exclusively on pre-acquisition activities ...

Essentially, Informatica connected dots between various sales and marketing activities to see which actually contributed the dollars (and which sadly didn't). The company didn't just break down ...

Definition: Viral marketing refers to a technique in marketing a product or a service where users help in spreading the advertiser's message to other websites or the users create a scenario which can ...

Currently, petrol is retailing at Rs 94.77 a litre in Delhi . In Mumbai, Chennai and Kolkata petrol costs Rs 103.50 , Rs 100.80and Rs 105.01 respectively. India imports about 80% of its oil needs ...

📢 Laudspeaker is an Open Source Customer Engagement and Product Onboarding Platform. Open Source alternative to Braze / One Signal / Customer Io / Appcues / Pendo . Use Laudspeaker to design product ...