Italian powerhouse Juventus will boast a brand new look beginning in the summer. The five-time reigning Serie A champion revealed a new logo on Monday, straying far from the crest it currently ...

TURIN, Italy (AP) — Juventus' new logo is being criticized on social media. The stark badge featuring a J in white and black in the shape of a shield contrasts sharply with the old badge ...

the Interbrand team delivered a 20-minute presentation, during which they shared their vision of how to rebrand the club. The wide-ranging pitch featured a slick reworking of the Juventus logo as ...