The cream that beats time, opening the season at the beach, the world of coffee goes pastel, scandalous perfumes, a unique ...

For many of us, the scent of summer can be defined as the smell of sun cream, layered over warm and salty, ocean-sprayed skin ...

Perfumers are also taking inspiration from nostalgic summer treats like ice cream and Italian aperitivi. “It’s a really interesting time in fragrance because customers have this entire world ...

The sweet, earthy aroma after a late August rainstorm. This summer’s biggest fragrance trends capture the scents of the season, with some more unexpected than others. “People seem to be craving big, ...

To the seven bottles I’ve had in my forever rotation, it’s always been you <3 But now, in the spirit of my frontal lobe development, I thought I’d sniff out what the summer fragrance hype is ...

Scents: Is he more into woody, beachy (or ozonic), fruity or floral scents? Most summer fragrances fall into one of those categories, reminding you of summer staples such as beach days ...

Whether it’s the unprecedented rise of body sprays, the trend for ‘smellmaxxing’, that is seeing teenage boys splash out on luxury and niche scents, or even the boom for green fragrances that followed ...

In short, there is no greater way to make people like you than smelling knee-tremblingly gorgeous. So here are the best fragrances for men in 2025 that absolutely are to be sniffed at, from the ...

And right now, summer smells good. During the Amazon Summer Beauty Event, enjoy up to 40% off on top-selling fragrances, featuring beloved classics and new favorites for every personality and ...