From the rise of nano-influencers and virtual avatars to executive-led thought leadership and B2B advocacy, there’s a growing ...

Be it Nike’s creative partnerships or Dove’s community-driven campaigns, influencers are shaping the brands they are working ...

An influencer's claim that Huda Beauty’s Easy Bake Setting Spray was the ‘strongest setting spray ever’ was challenged by ...

“He’s a little piglet!” the 23-year-old beauty influencer exclaimed as she returned to her viewers and unwrapped the stuffed animal, smiling as she tossed her long blonde hair over her shoulde ...

Valeria Marquez/Instagram Model and influencer Valeria Marquez has died at 23 while livestreaming from her beauty salon in Jalisco, Mexico. According to a report from the local attorney general's ...

Influencer marketing has become one of the most popular forms of marketing for brands and businesses of all types. Many professionals previously assumed that influencer marketing was only for big ...

The Co-founder and CEO of the influencer intelligence platform for smart, data-driven creator collaborations explains how ...

MEXICO CITY — A social media influencer was shot to death while doing a TikTok livestream at a beauty salon in the central Mexican state of Jalisco, state authorities confirmed Wednesday.