What’s more, consumers who said they were the most concerned about the environment were the most likely to fall for the green marketing. By contrast, the participants who received information ...

(“Green Plains,” the “Company,” “we” or “us”) today announced that Eco-Energy LLC, a leader in biofuels marketing and logistics, has been selected as its exclusive ethanol market ...

Welcome to the world where green meets screen—and brands are finding ... But it's not just about marketing flair. AR is savings in physical waste-consider virtual try-ons, interactive packaging ...

So far, concerns about “greenwashing” have focused heavily on marketing aimed at retail consumers. After all, savvy corporate buyers can tell the difference between green fluff and properly ...

Green marketing is very much in vogue, and so is suing companies over their green marketing. If you want to avoid those suits, you should generally start by looking at the FTC’s Green Guides.

In recent years, content knowledge graphs, in particular, have become increasingly popular within the marketing industry due to the rise of semantic SEO and AI-driven search experiences.

When it comes to marketing green products to HVAC consumers, the biggest issue a contractor might run into is convincing a consumer that these high-efficiency green HVAC systems are worth that upfront ...

TIANJIN -- China's new generation Tianhe supercomputer has won the top spot on the latest Big Data Green Graph 500 ranking, according to the National Supercomputer Center in Tianjin. Graph 500 ...