As such, he has seen the good, the bad, and the truly awful. He asked some of the most popular logo designers on crowdSPRING to come up with the most essential elements of a great logo.

The wrong logo can make your brand come off as unprofessional, assuming anyone notices you at all. A good logo will create instant recognition within the minds of your target audience. There are ...

There’s a reason for that: Simplicity is frequently cited as one of the key features of good logo design. After all, too many elements can distract from the message and memorability of the logo ...