The wrong logo can make your brand come off as unprofessional, assuming anyone notices you at all. A good logo will create instant recognition within the minds of your target audience. There are ...

But how easy is it for a business to pick a good logo, and how important is it at the end of the day? If you are presented with a design for your company logo that is immediately likeable and ...

Some spent nothing. A good logo is crucial for a company's branding strategy. While Pepsi recently redesigned its bottle, it decided to keep its logo, which it redesigned in 2008 for $1 million.