Getty Images / volkankovancisoy Brand recognition is a concept used in advertising and marketing to describe consumers' ability to recognize a brand through visual or auditory cues such as logos ...

Design agency Koto has collaborated with online retailer Amazon's design team Amazon XCM in a rebrand of the company's distinct smile logo, while simplifying the identity of over 50 Amazon sub-brands.

There are plenty of places worth investing your money for long-term growth. But what about short-term savings? Shouldn’t you be able to earn a little something extra on that, too? A high-yield ...

Cardinal Robert Francis Prevost has been selected as the 267th pope in history. He is the first American to serve in the role and will be known as Pope Leo XIV. Leo XIV, who is originally from ...

Several teams over the years have surprised the fans and followers of the sport by unveiling newer tones to the logo, a variation of the same logo and something like a revamp of the entire design.

The University of Texas at San Antonio — currently branded as UTSA — wants to drop its signature bright blue-and-orange sans-serif logo for a more nuanced one that identifies it as UT San ...

The new, Retro Logo Foil parallel cards shimmer with the old school baseball diamond Bowman logo. The new Bowman release will feature new Retro Logo Foil parallels. / Topps | https://www.facebook ...

What was a commonly known secret finally became official Wednesday when the Utah Hockey Club unveiled its new nickname, the Mammoth, and its logo. Last week, the Utah Mammoth name was shown on the ...

It's a pretty solid logo that won out in the end. 'Mammoth' is a cool name, and the mountain aspect of the mascot's crown obviously reflects Utah's famous geography - specifically the Wasatch ...

The Utah Mammoth have arrived. The NHL's newest branding dropped today, with Utah getting its official name after playing its first season in Salt Lake City. The color scheme of 'rock' black and ...

This year, expect fewer rainbow logos and less corporate revelry. “Normally this time of year, our company and others are always working on Pride campaigns. Last year there was almost nothing.

Clark stopped late in the third quarter of Sunday’s WNBA preseason game between the Indiana Fever and the Brazilian national team and launched a 3-pointer near the "22" logo on Iowa’s Carver ...