Her unwavering commitment and dedication are exemplified by the strong results of her clients and numerous awards. Making her ...

If we go back to first principles, prioritize business outcomes and leverage AI, I believe the CMO will be able to get her ...

Knorr first launched its Korean Ramen range in December 2024 through a partnership with Netflix’s Squid Game. Its Dare to Slurp challenge invited participants to finish a bowl in 60 seconds. Those who ...

Sara Daw, Group CEO of The CFO Centre and The Liberti Group, unpacks the rise of fractional leaders in today’s evolving business environment. As companies confront mounting complexity, talent ...

With AI increasing output, Fraction passes savings to customers—cutting prices and introducing flexible hours for smarter team scaling. ATLANTA, GA, UNITED STATES, June 25, 2025 /EINPresswire.com/ -- ...

Grant Covault, owner of Sidney-based marketing firm GC Strategies, has co-founded and now chairs a new national nonprofit: ...

Unity Partners acquires Ampleo, a fractional finance, marketing and HR managed professional services business that primarily targets small- to medium-sized businesses; Harvest Partners agrees to make ...

“I was looking for better work-life integration and to have more control of my time. I was tired of climbing the corporate ladder, but I also knew the value I could bring to businesses,” he says.

Looking to hire a fractional leaders like a fractional CFO, COO, or CMO? Here's how to get the most out of the arrangement.

A Fractional CMO with experience in a specific market—be it SaaS, FinTech, or D2C—can bring immediate category expertise without the long recruitment cycle and cost burden of a full-time hire.

As a Chief Outsiders Consumer-focused Fractional CMO, Makkar brings deep industry experience to drive growth at client companies. Makkar’s executive marketing experience includes roles as ...

CMO is also a position that has among the shortest tenures across the C-suite. He added that fractional work reduces pressure on his end as well.