If we go back to first principles, prioritize business outcomes and leverage AI, I believe the CMO will be able to get her ...

Misalignment, not irrelevance, is the cause of the CMO role’s decline. Senior marketing leadership is still required by many ...

Knorr first launched its Korean Ramen range in December 2024 through a partnership with Netflix’s Squid Game. Its Dare to Slurp challenge invited participants to finish a bowl in 60 seconds. Those who ...

Her unwavering commitment and dedication are exemplified by the strong results of her clients and numerous awards. Making her ...

Remember the ads that stayed with you? Today’s brands are chasing clicks, not connections. But is the big brand idea really ...

Acuity Trading, the leading provider of AI-driven market intelligence and sentiment tools, is pleased to announce the appointment of Vince De Castro as its new Director of Marketing. This strategic ...

In a purple patch with the bat, the new India captain has demonstrated reliability, calm and be a favoured choice for brands ...

Mad About Marketing Consulting has been awarded "Best Marketing Consultancy Firm - South East Asia 2025" by Corporate ...