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Flipkart’s Gudi Padwa campaign blends nostalgia, humor and tradition
Creative media agency Wit & Chai Group has conceptualized and produced Flipkart’s first-ever Gudi Padwa campaign. The campaign goes live today across digital platforms and aims to build brand affinity ...
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Flipkart’s new newspaper ad breaks mould of mundane print advertising, offers a ray of hope
Flipkart’s front-page jacket ad in the Hindustan Times and The Times of India last Sunday made waves on the internet as it transformed a typical newspaper read into an interactive experience.
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Flipkart brings print to life with its innovative wet-swipe ad: 'Print isn’t dead, stale ideas are'
Flipkart’s recent front-page jacket ad in the Hindustan Times on Sunday made waves by turning a traditional newspaper read into an interactive experience. A small swipe with a wet tissue was all ...
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Flipkart Makes First Acquisition Of 2015, Acquires Bangalore Based Ad Network AdIQuity
Indian ecommerce giant, Flipkart has made its first acquisition of the year by acquiring Sequoia Capital and Sandstone Capital backed ad network AdIQuity for an undisclosed sum. AdIQuity was ...