Learn how Amazon ads match types shape your ad success – and how to use them to cut waste, boost rankings, and drive real ...

Example of an AI agent for travel built on Amazon Nova Sonic: In this conversation, a customer interacts with a virtual travel assistant about a trip to Hawaii. When the customer's tone shifts from ...

For example, Rufus' product ... include the income from ads placed within Rufus' responses to user inquiries. The bullish forecast may explain why Amazon is aggressively expanding Rufus and ...

Amazon is starting to test a new AI shopping agent, a feature it calls “Buy for Me,” with a subset of users, the company announced in a blog post Thursday. If Amazon doesn’t sell something ...

Facebook is taking aim at scammers who use bait-and-switch tricks to sneak sketchy ads past its inspectors. Hackers have long been able to bypass the social network's rules against ads for things ...