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Pinterest isn’t putting a pin in its ecommerce ambitions anytime soon. The social media platform announced the rollout of additional ecommerce-focused offerings at its second-annual Pinterest Presents ...
That’s the question marketing and e-commerce professionals need to answer now that Pinterest has announced it will soon offer “Buy” buttons to let users buy products directly within its app.
While Pinterest trades at a price-to-sales ratio of 12x, we believe that its current price is justifiable, as the company's revenues in Q1 alone increased by 35% Y/Y. By pivoting to the eCommerce ...
The new feature expands on Pinterest’s ecommerce efforts to date. In 2015, it launched Buyable Pins, which were its first shopping ad product.