Here's a fun thing that happens in product management. You wake up one morning and your daily active users are down 15%. Your conversion rate, though? Up 8%. Customer satisfaction scores just hit an ...

A physical therapist explains how chasing “perfect” running data and metrics can lead to injury—and what to do instead.

The heart of public relations is still very human-centric. Intuition, empathy and creativity remain essential. But when ...

Behavioral information from an Apple Watch, such as physical activity, cardiovascular fitness, and mobility metrics, may be ...

Revolutionize your marketing. Achieve radical transparency & real-time insights in an AI-powered media world. Drive business ...

CFOs who master new eval frameworks will drive the next wave of AI adoption thruogh disciplined investment for strong ...

Can marketers ever be truly satisfied with effectiveness metrics, or is too much data, an obsession with accuracy and ...

Bitcoin hit a record monthly close in June, but experts say on-chain data is missing the scale of institutional demand via ...

Discover unmatched insights on experiential marketing at key venues like fairs and trade shows. Explore metrics on consumer engagement, ROI, and brand impact. Gain strategic guidance with over 50 data ...

Modern CMOs must move beyond traditional roles to integrate data fluency, creative leadership and business strategy into a ...

Dive into new patterns in query length, CTR, and conversion performance emerging in the wake of Google's AI Mode rollout.

HARTFORD — Connecticut's attorney general has reached a settlement with a ticket retailer that failed to comply with a data ...