Scientists have revealed that purple, a popular color often associated with royalty, is fake. A figment of our imaginations.

Popular Mechanics reports that purple is a “pigment of your imagination”: The human eye doesn’t actually see purple.

While violet hits your eye with a specific wavelength, purple only exists in your perception — a clever construct built from ...

Scientists reveal that purple is not a real color. It does not exist on the light spectrum. The brain creates purple when red ...

Told you things are looking on the brighter side this April. This month, go for a statement, vibrant orange shade that will ...