Winter sales were low. 🎁 They needed to attach Coke to Christmas. 🎅 The solution? Santa Claus. This MagnatesMedia deep dive reveals: 🔹 Did Coke actually "invent" modern Santa? (Hint: No, but they ...

Ocean Outdoor was first awarded the Piccadilly Lights contract in July 2016 as part of a milestone upgrade, working with ...

The story of how Santa and his famous retinue of reindeer became a core ... Rudolph the Red-Nosed Reindeer was actually the result of a savvy advertising campaign. Soda manufacturer Coca-Cola found ...

Coke is stepping into the prebiotic soda market with a new "fruit-forward line of beverages": Simply Pop. The new products, an extension of Coke's "Simply" line, do not have any added sugar and ...

A 240,000-square-foot sales and distribution center for Coca-Cola beverages is set to be built in Lebanon County. The land in South Lebanon Township has already been acquired, according to ABARTA ...

Poppi and Olipop, watch out: Coca-Cola is entering the “better for you” soda category with a response of its own. This month, the beverage behemoth is rolling out Simply Pop, a prebiotic ...

Critics say the new guidance ignores science. 3️⃣ Back to basics: People have been drinking less sugary soda, signaling to Coca-Cola a need to diversify its offerings. Thanks in part to social ...

Sodas claiming to be good for the gut are taking off. Now, Coca-Cola KO1.87%increase; green up pointing triangle and PepsiCo PEP 2.95%increase; green up pointing triangle are banking on them being ...

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