Not many brands can claim to have serious cultural clout, and even fewer have a history of cropping up in literary classics. So Coca-Cola's latest campaign can't help but bring to mind the phrase ...

“The beautiful motion logo with the iconic, classic take on Superman breaking forth from the chains that bind him is a powerful reminder of DC Comics’ role in the history of comic books and ...

Suddenly, the type appears as the cola company’s script logo ... with page numbers and the books’ author and title. The challenge for the creatives behind “Classic” was how to reinforce ...

In 2012, the logo ... book writers Scott Snyder, Joshua Williamson and Tom King to first discuss upcoming DC comics storylines, including an all new Absolute Universe. The Absolute versions of ...