Coca-Cola recently became the first brand to use a paid emoji on Twitter in a branded content campaign that combined a custom icon of two soda bottles with the #ShareaCoke hashtag. Emoji are becoming ...

What’s in the cup? Coca-Cola Middle East says it’s them. The iconic red-and-white soda emoji is getting a playful new owner in Coca-Cola’s latest campaign, ‘Emoji Coke.’ The brand is ...