New AI study examines social capabilities of large language models (LLMs), affirming the overall importance of applying human behavior science to machines.

In a world saturated with digital stimuli and driven by constant competition for human attention, one of public health’s greatest challenges is no longer ...

Social Control Theory suggests people avoid breaking laws not because of fear of punishment, but because of strong bonds to ...

Researchers at Helmholtz Munich have developed an artificial intelligence model that can simulate human behavior with ...

A research team led by Prof. Wan Yinhua from the Institute of Process Engineering of the Chinese Academy of Sciences has ...

For over 100 years, two theories have shaped our understanding of the universe: quantum mechanics and Einstein’s general ...

Trained on over ten million decisions drawn from psychological experiments, Centaur mirrors human behavior across a wide ...

And, why shouldn't I? Eddie Redmayne, who portrayed Hawking in the film, won an Academy Award for his performance, and the ...

Self-determination theory (SDT) is one of the most well established and powerful approaches to well-being in psychological ...

Keeping electronic devices cool is important when considering both their function and durability, as temperature influences ...

The curious minds at Aperture apply game theory to life’s hardest decisions and show how strategy governs human behavior.