A Travis Ken doll wouldn't just be about football it would be about fandom, fashion, and full-on cultural crossover. It's also worth noting that Mattel's LeBron James Ken marks a significant shift ...

Basketball great LeBron James has become the first professional male athlete to have his likeness depicted in a Ken doll. Mattel Inc. unveiled the LeBron Ken doll on Wednesday to kick off the toy ...

Another reply seemed to bemoan the death of masculinity: 'So Barbie has now sucked in the 25-40 age bracket male who are likely to go out and buy this "doll". Men becoming weaker by the day.' ...

The doll will be available nationwide on Monday, April 14, at select Target stores and online at Target.com, Amazon, Walmart and Mattel Creations for $75. LeBron James is in his 22nd NBA season.